Honest pricing.
No surprises.
Save 5% on quarterly. 15% on annual. Existing customers grandfathered when prices change. Cancel monthly anytime.
Solo
For sole traders and early-stage operators
- ▪Blog + social + chat widget
- ▪Image generation
- ▪Landing pages
- ▪CRM-lite (newsletter, lifecycle automations)
- ▪Weekly site audit, top 5 issues
- ▪Weekly digest
Growth
For growing SMBs and ecommerce
- ▪Everything in Solo
- ▪Email integrations (Klaviyo / Mailchimp / Brevo)
- ▪Active social engagement (IG + FB)
- ▪Competitor monitoring (3 competitors)
- ▪Custom subdomain
- ▪Multi-engine analytics (GA4 + GSC)
- ▪Daily digest
Plus
Multi-brand, agency-reseller, autopilot
- ▪Everything in Growth
- ▪Paid ads (Meta + Google)
- ▪Agency reseller — 5 client installations
- ▪Autopilot per surface after 20 approvals
- ▪BYOK option (£599/mo with your own keys)
- ▪Daily audit on key pages
- ▪Custom domain (knave.{your-domain})
Free + credits
Just shipped a side project? Start free with Indie. 50 starter credits, 5 monthly drip credits, no card needed. Top up packs from £19 / 100 credits when you want more. Single brand, shared subdomain, no monthly commitment.
From £1,999/mo
Multi-brand portfolios, custom integrations, fine-tuned voice models per brand, dedicated cell, SLA, SOC2-on-roadmap. Sales-led.
Talk to us →£999 / £2,499
Resell Knave under your own brand. £999/mo for 5 client installations. £2,499/mo for 20. Per-client brand RAG, voice judge, white-label dashboard. 6-month commit. Includes affiliate option for lighter-touch partners.
Become a partner →What you'd pay for the same surface.
The eight tools below are what most SMBs cobble together. Knave Growth is roughly 60% the price for materially deeper coverage.
| Tool | Monthly | |
|---|---|---|
| Klaviyo (5k) | £80 | |
| Buffer Team | £24 | |
| Jasper Pro | £47 | |
| AdCreative.ai Pro | £150 | |
| Creatify Pro | £63 | |
| Writesonic | £63 | |
| Tidio | £59 | |
| Tweet Hunter | £79 | |
| Total | £565 | |
| Knave Growth | £349 |
The full table.
| Feature | Solo | Growth | Plus | Enterprise |
|---|---|---|---|---|
| Content | ||||
| Blog posts / month | 4 | 12 | 40 | Unlimited |
| Social posts / month | 12 | 40 | 120 | Unlimited |
| Email briefs / month | — | 12 | 40 | Unlimited |
| Ad creative | — | — | ✓ | ✓ |
| Image generation (gpt-image-2) | ✓ | ✓ | ✓ | ✓ |
| Short-form video (Higgsfield) | — | ✓ | ✓ | ✓ |
| Per-vertical templates | ✓ | ✓ | ✓ | ✓ |
| Custom templates | — | — | ✓ | ✓ |
| Brand intelligence | ||||
| Site crawl pages | 50 | 100 | 200 | Unlimited |
| PDF brand-guide upload | ✓ | ✓ | ✓ | ✓ |
| Google Drive ingestion | — | ✓ | ✓ | ✓ |
| Voice judge calibration | ✓ | ✓ | ✓ | Per-customer fine-tune |
| Brand consistency judge (image) | ✓ | ✓ | ✓ | ✓ |
| Channels | ||||
| Chat widget | 200 msg | 1,000 msg | 5,000 msg | Unlimited |
| Email integration (Klaviyo / Mailchimp / Brevo) | — | ✓ | ✓ | ✓ |
| CRM-lite (Resend send-on-domain) | ✓ | ✓ | ✓ | ✓ |
| Social posting (IG/FB/LI/X) | ✓ | ✓ | ✓ | ✓ |
| Active social engagement (drafts replies) | — | IG + FB | All | All |
| Paid ads (Meta + Google) | — | — | ✓ | ✓ |
| Audit + insights | ||||
| Site audit cadence | Monthly | Weekly | Daily on key pages | Daily |
| Competitor monitoring | — | 3 competitors | 10 competitors | Unlimited |
| Multi-engine analytics (GA4 + GSC) | GA4 only | GA4 + GSC | + Bing + CF | Full |
| Automated insights (dashboard + email + iOS push) | ✓ | ✓ | ✓ | ✓ |
| Insight outcome tracking | — | ✓ | ✓ | ✓ |
| Operations | ||||
| Custom subdomain | — | ✓ | ✓ | ✓ |
| Custom domain (knave.{your-domain}) | — | — | ✓ | ✓ |
| Autopilot per surface (after 20 approvals) | — | Per surface | Per surface | Full |
| iOS companion app | ✓ | ✓ | ✓ | ✓ |
| Team members | 1 | 3 | 10 | Unlimited |
| Agency reseller (5 clients) | — | — | ✓ | + multi-brand |
| BYOK option | — | — | £599/mo | Encouraged |
| Support | ||||
| Email support | ✓ | ✓ | ✓ | ✓ |
| Concierge onboarding | — | — | ✓ | ✓ |
| SLA + dedicated cell | — | — | — | ✓ |
| SOC2 / DPA | DPA | DPA | DPA | SOC2 + custom DPA |
The honest answers.
How does the 14-day trial work?+
Sign up with email. No card. Full Solo-tier access for 14 days. On day 12 we email and push a heads-up. Day 14 the account goes read-only. Day 44 we delete the data. No surprise charges, no card on file.
What happens if I cancel quarterly or annual?+
Pro-rated refund minus a 10% early-termination fee on the unused portion. Stated at checkout. Monthly cancels anytime, runs to the end of your billing cycle.
Will my price go up?+
Not on your subscription. Customers grandfather at the price they signed up for, including the £299 Growth launch promo. New customers see new pricing. Cancel + re-signup gets new pricing.
VAT?+
All prices exclude VAT. UK customers see VAT added at checkout. EU customers with valid VAT numbers reverse-charge. Other countries see local tax based on Stripe's tax engine.
Why £349 not £299?+
We launched at £299 for the first 6 months — grandfathered. £349 is the long-term anchor. The wallet you're replacing (Klaviyo + Buffer + Jasper + AdCreative + audit + chat + Tweet Hunter) is ~£565. We sized below half.
Can I change tier mid-cycle?+
Upgrade anytime — pro-rated. Downgrade applies at the end of your current cycle. Stripe Customer Portal handles both, no support ticket needed.
How does BYOK work?+
Plus tier and above. You drop in Anthropic and OpenAI keys in Settings → BYOK. Tier price drops to £599/mo. Your usage runs on your bill instead of ours. We never see token costs you pay directly.